How Tai Ora Works
Start with what matters to you. Explore products, record your experiences or reflect on your wellbeing. Tai Ora’s wider pathways are evolving to support learning, confidence and practical action.
VeeVu
Explore short beauty and wellbeing product previews. Follow the product link to the retailer or brand website to learn more or make a purchase.
iGlo
Record your beauty and self-care journey through check-ins, photos, notes and reflections. Track what changes for you over time. Your journey is private by default.
Mauri
Mauri sits within LydiaGlo, Tai Ora’s wellbeing area. It is an AI-guided space to pause, reflect and find your way forward, with encouragement to connect with trusted people when needed. It is not a therapy, diagnostic or emergency service.
For Brands
- Authentic previews and reviews created by real people
- Transparent licensing opportunities with creator content
- A platform built on culture, ethics and trust that leads to loyalty
Ethics, Culture, and Care
- Cultural inclusivity: Māori-led foundation; we welcome all peoples and cultures with open hearts.
- Creator respect: respect for creator IP, informed consent and transparent licensing.
- Wellbeing-first: no pressure to exaggerate claims or results.